NO effort must be spared to develop sports as it is an industry by itself which contributes to the economy as well as provide jobs for Malaysians.
Malaysian Association for Physical Education, Sports Science and Fitness (MAPESSF) president, Professor Datuk Dr Leonard A de Vries said this was first discussed 10 years ago.
"A working paper entitled Economic impact of sports in Malaysia was approved by the Sports Ministry 10 years ago. However, this has yet to be implemented," said de Vries.
However, for sports to succeed, there has to first be a sports culture.
He said the manufacturing sector of sports, fitness and recreation should be studied and developed in Malaysia which would improve made-in-Malaysia products which could then compete in foreign markets.
Sports tourism is another major sports industry.
"The Tourism Ministry, with the cooperation of the Sports Ministry, Olympic Council of Malaysia and MAPESSF, should establish a Sports Tourism Administrative Unit for the growth of sports tourism.
"Malaysia should position outdoor recreation in our natural environment as our niche market. A study to develop the outdoor recreation industry by mapping locations for walking, cycling, hiking, climbing and camping sites, including sites for water sports, fitness, health, martial arts and X-games must also be conducted."
De Vries said government linked companies (GLCs) must play a bigger role in promoting sports as in time, the returns will be there.
"A corporate approach to sports development will bring positive changes to the way sports are managed and developed."
De Vries added that existing duties and excise on sports goods should be reduced as it would encourage greater participation in sports and contribute to the development of a sports culture.
NST
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